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Solutions · 04

Acquisition engineered for financial outcomes.

Performance acquisition for banking, lending, insurance and fintech.

Talk to our teamHow it works

BFSI

Built for BFSI.

01

Application rate

Lead to submitted application

02

Approval rate

Applications meeting lender criteria

03

Cost per funded customer

Primary optimization target

04

Activation

Accounts and policies in use

Optimization framework. Targets are set per engagement.

The problem

A financial lead is not a customer.

Financial products require precise targeting, compliant acquisition flows and deeper-funnel optimization. Most acquisition stops at the form.

How BidEngines solves it

Optimize to the funded event.

We build acquisition around applications, KYC, approvals, account openings, policies and funded customers, with compliance designed into every flow.

The engine

Signals in. Outcomes out.

Signals

  • Keyword
  • Device
  • Geo
  • Time
  • Source
  • Conversion

Decision engine

  • Scoring
  • Bidding
  • Routing
  • Budget Allocation

Outcomes

  • Lead
  • Call
  • Application
  • Sale

Optimization events

  1. Qualified Lead
  2. Application
  3. KYC
  4. Approval
  5. Account Opening
  6. Policy
  7. Funded Customer

Capabilities

What's inside.

  • Personal Loans
  • Business Loans
  • Credit Cards
  • Bank Accounts
  • Insurance
  • Investment
  • Payments

Use cases

  • Lending

    Borrowers pre-qualified on eligibility before application.

  • Insurance

    Quote intent routed to agents by product, state and hours.

  • Banking & fintech

    Account openings and activations, not just sign-ups.

How it works

From objective to outcome.

  1. 01

    Define

    Set the funnel event that matters: application, approval, funded.

  2. 02

    Connect

    Integrate compliant flows and downstream feedback.

  3. 03

    Optimize

    Bids, sources and routing adjust to deep-funnel results.

  4. 04

    Scale

    Grow acquisition where economics hold.

FAQ

Questions.

How do you handle compliance?

Consent, disclosure and data handling are configured to your requirements and jurisdiction before any traffic runs. Flows are reviewed with your compliance team.

Can you optimize toward approvals or funded loans?

Yes. With downstream conversion feedback we optimize bidding and sourcing toward the deeper event you choose.

Which financial products do you support?

Personal and business loans, credit cards, bank accounts, insurance, investment platforms and payments.

Do you work with agencies and networks?

Yes. We work directly with advertisers and with agencies managing financial services clients.

Let's build your next acquisition engine.

Tell us the outcome. We'll work backward from there.

Talk to our team